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Soy Boy

World Premiere

Director: Adrian Hui

United States, 2025, 17 min

Shooting Format:Digital

Festival Year:2026

Category:Narrative Short

Cast:Jack Johnstone, Loki Olin, Justin Strong

Crew:Writer: Adrian Hui. Producers: Alex Muzila, Patrice Yip, Keyao Wu, Adrian Hui.

Email:huiadrian.ca@gmail.com

Synopsis

Killian is a college senior hooked up to an IV drip of instant gratification and convenience. One night, a mysterious invite to a party called "EXPOSURE THERAPY" is slid under his door. Intrigued, he attends — but there's something off. The party seems to have clocked him right away...

Trailer

About the director

Adrian Hui is a writer-director from Hong Kong. His work interrogates the many ironies embedded in modern pop culture and societal norms. His previous short, "The Blurry in a Still World", premiered at the Hong Kong Asian Film Festival. He also works as a touring video creative in the music space.

He graduated from NYU Tisch's undergrad Film & TV program in 2025. Since then, he has set his sights on becoming a niche internet microcelebrity.

Website Filmography

Filmmaker's note

We are spoon-fed a diet of convenience. We can have virtually whatever we want, whenever we want it. This overshadows a spiritual crisis — we are disconnected from our truest selves that crave actualization.

The question I’m asking is: How far away are we from the ideal version of ourselves we dreamed of becoming as children? Short-term hits of dopamine reinforce the idea that resistance is futile.

Until something shakes us out of our stupor. A sudden and shocking infusion of self-awareness, that tells us to fight back...

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